Surfs Up

Had to put this out into the world, it was in the back of my mind for a minute. Cheers.

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On Design

You’re not tasked to develop something that never exists before. It’s a common misconception that we magically create something from nothing. Good design is when you’re mindful of the past, dream of the future, and carefully blend the two to communicate a clear and simple idea. When done successfully. It is misconceived as magic.

Inktober kicks-off

Four day’s late to the game. But starting off strong with Bentley Lucha Libre .

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BACK FROM MEXICO

WHOA! is the least we can say about this recent trip to Mexico. We’ve made some life long friends in areas of Mexico we can only dream of living. Its been an inspiring and and eye opening trip to see the things designers are doing outside of the bubble we call “Silicon Valley.” A recap video is coming soon. Stay tune.

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Morphing Matter Lab - Lining Yao

As an industrial designer we've always been fascinated with re-purposing innovations around us into new and interesting products. Lining Yao and her team has studying really cool biological science and applying it into products we're familiar with. Check this out:

New Design Challenge: #BLOWINGWITHCS

Join the design party. We're redesigning the desk fan and calling it #blowingwithcs. Criteria's are listed below. 

Our last challenge was a hit. Media traction and feedback was overwhelming. Thanks to everyone who participated we are so grateful. For those of you who got features, Congratulations. If you haven’t seen the submission go here: #breathebetterwithcs.

Download Motor CAD
Buy fan here.

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PS. Here’s what we’ve been noodling on. Things that flip, rotate, clear and perch at various angles.  

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"Building Stronger Children, Instead Of Fixing Broken Adults."

We felt like the opportunity to design Super Heroics first pair of shoe was awesome, but to spend the day with their Hero Lab at Escondido Middle School was eye opening. This brand is beyond a shoe, it's about keeping our children creative, active and playing. 

Today, as adults we reminisce about being a kid again. Why not preserve that for as long as possible for our children. 

In Jason's own words:

"It use to be that the athlete is the destination... Now every summer there is a Marvel movie, every summer there is Comic Con,  so their childhood is based around moments with narrative. Second insight, kid's aren't playing sports like they use to, and when kids aren't playing sports, they're just playing. So as long we preserve that purity of play, that's the intention of Super Heroic. We're not here to tell kids that sports are bad. We're here to keep them in this mind-sight of creativity, imagination, and play for as long as possible. We're here to build stronger children, instead of fixing broken adults. "

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