I can finally say I'm a proud father of these Inneva woven sneaks (and wipe away a few months worth of drool)! I've been patiently waiting on the perfect colorway since it's debut in 2012. The contrast and balance between the grey and orange is just perfect!
Whenever you plan to collaborate with someone else in doing something creative always remember to tag #creativesession — We’re all about coming together and making things happen. Always having sessions creative. #CSbrothers
Lately I've had little tolerance for people that spend their time decorating my ear drums with cool projects and less time executing. I admit I am guilty of this from time to time. Being over ambitious sometimes can be crippling. I can’t emphasize enough how important it is to think about downsizing your ambitions when a jarring or complicated project is at hand. We can all appreciate an itch or large doses of ambition but frankly large projects are easily tackled when broken down into manageable portions. Start small, scale daunting projects down to manageable goals, achieve little increments of success that inevitably feeds into the larger picture.
Plant seeds until you own an orchard.
Before I publish VapeCity’s final design packet into our WORK section, here’s a bit of background on one of the many concepts we explored. The six sided VAPECITY logo. Vaporizer tycoon, Ken A, reached out to the brothers to design a one of a kind logo for his up and coming Vape shop. Like all graphic design inquiries, Ken wanted something recognizable yet different to his competitors. What we pitched to Ken wasn’t just a unique logo, instead, we pitched a lifestyle and an experience.
With research we found other shops lacked goals. Their mission statements had little or no substance. For Ken’s Vape shop, we championed the idea of positioning himself in a more health conscious niche. Marketing to the “I AM QUITTING” and “HEALTH CONSCIOUS” demographics. The lifestyle should be about vaping to ease off smoking and eventually quitting.
Thus, coining the term “BREATH” as their campaign slogan. Breath free, breath healthy, breath better.
Understanding that vape oils come in levels of 24, 18, 12, 6 & 0 milligrams of nicotine, we wonder if a 6-step vaping program could be designed to lower a smoker’s nicotine craving and intake? We wanted to take Vapers on an experience that would result with an incentive to not only buy a Vape, but also to change their lives for the better and quit smoking.
Proposed steps:
Step 1: Cigarette Smoker -- Step 2: Vape Nicotine 24g -- Step 3: Vape Nicotine 18mg -- Step 4: Vape Nicotine 12mg -- Step 5: Vape Nicotine 6mg -- Step 6: Vape Nicotine 0mg
There are a lot of misconceptions about what Anh and I do as a team. Creative Session is a large part an industrial design collective that have a knack for graphics. For those whom are familiar with industrial design let me not explain more, for those that are not familiar with industrial design FROG DESIGN made a really effective video about industrial design status quo. Enjoy
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Apologies for falling behind on posting! We've been quite distracted over here @CS. Enjoy these quick doodles for now!
I'm attaching some quick screen captures of a custom shirt for Rock Paper Kicks. What you're looking at here is the final logo chosen by RPK masking sneakers. Look out for the full posting under our PORTFOLIO section. Enjoy for now.
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The following months unfolding ahead of us will mark one of the biggest achievements academically for a large number of graduates. Whether high school or college - I'd like to congratulate everyone walking that aisle. I remember clearly the excitement, fear, anxiousness and all the unknowns going through my head. All the uncertainties at the time have now become a fear of the past, thanks to the commencement speech given by Steve Jobs at Stanford's class of 2005 graduation. Although given years ago, I find the things he says here are very relevant today. Moving forward after graduation I'd like you all to continue to think about these words given by Jobs: "It was impossible to connect the dots looking forward when I was in college, but it was very- very clear looking back 10 years later. Again you can't connect the dots looking forward, you can only looking backwards. So you have to trust that the dots will somehow connect in your future, you have to trust in something, your gut, destiny, life, karma whatever. Cause believing that the dots will connect down the road will give you the confidence to follow your heart, even if it leads you off the well worn path and that will make all the difference.
Congratulations AGAIN. Be optimistic and excited for the future.
I ran by this pretty epic NBA commercial and found it extremely relevant to all things passion related. It's nothing short of eye candy for hardcore ballers, a mash-up video throwing all NBA elites into one era, on the same court. Interesting watch, but maybe it holds a deeper meaning?
A very interesting concept became apparent while watching the many generations of superstars ball out; stardom is not permanent nor is it guaranteed. Stars rise and they fall; doors open and they close; designers come and they go. Every time a person dies a baby is born, a new opportunity awaits, and a legend is yet to be told. Too often our journey is clouded by doubt and derailed by the thought of impossibility, or the fear of not being chosen. We must remember that Jordan made the impossible possible, and that some of the greatest were not chosen so they chose themselves. They worked later, longer, harder, smarter, hungrier, etc.
In order to succeed we must remember to keep on pushing on. With every generation a few slots of opportunity open up for those who are ready to dream big! Are you ready to live your legend?
We're extremely grateful for all the love the Audi team has showed us in the past month! It's funny how things come together. Who would have thought the random post-it note doodles that I scratch out on pass time would end up on their Instagram! It's an honor and a blessing! Thanks for showing the little guys love! :)
In this day and age, even a ten year old can find a nice comfortable place on the shoulders of the worlds most influential people. I'm sure you've heard quotes like this before, it's been swished around and regurgitated in many forms, but retains one simple meaning; you're defined by the company you keep. For students, it wasn't long ago when your growth and progression was defined by the level of competition and commitment within your classroom. Because of the internet, this no longer holds true. The players have been multiplied by trillions, and in order to be great we must realize that the battle extends beyond the walls of our universities. You're no longer competing with lazy John who never turns in his assignments, but with BMW designers and other extremely established individuals. Social media outlets allow us to follow and expose ourselves to some of the greatest talents on earth, DO NOT take this for granted!
As a person who's extremely passionate about sketching, I've been approached by many who are looking to fine tune their drawing skills. Unfortunately, I wasn't born with a Prismacolor in hand so I went the 10,000 hour route. The only sneaky thing I did was have a few browsers open with Brook Banham, Chris Harsacky and Aaron Hughes (some of my earliest influences) sketches while I practiced. Remember, the world is your oyster. Run with giants and FUCK the boundaries! ;)
A quick update on the "Earn Your Stripes" prints! The design is finalized and we're in the processing of getting screens made. Pretty 100lb French Paper is on it's way (it won't be boring black on white). The wait is almost over! :)
I didn't get a chance to fund this project but plan on buying a few of these bad boys to gift to family and friends. My co-worker Monica Mecchella received her tiny projecto today so I took some photos of her un-packaging the little guy. If you're not familiar with the product here is a short video about the "Projecto"
Recently we were approached with a potentially lucrative project & business opportunity. Lets just say its something as demanding as cake sales on birthday anniversaries. Always guaranteed right? Our initial thought was to design everything in house and outsource what we aren't able to-- to an expert. Typical Creative Session thought process, right?
What started as a night of prototyping, spontaneously turned into a bunch of grown ass men geeking out over materials. Instead of properly prototyping what we needed, we designed products that the materials could potentially become. Wallets, Key Chains, Sweaters, Aprons, Hats ect. Spontaneity is what drives Creative Session and we love it. You're never restricted by deadlines or boundaries, and are able to design freely. (Best mindset to be creative in.)
The best part of the night was that we generated many more ideas than we had anticipated just by taking the initiative in prototyping one single idea; therein lies the beauty of discovering new ideas through experimenting.
As artists and designers we're fueled by passion and run on love. We have a strong desire to create meaningful things that make life worth living. But it's also human nature to tread carefully, and wonder if our work is worth doing, is anyone listening, does anyone care? Today something major happened, we received Audi's nod of approval. It's humbling and a great confirmation to keep pushing on! :)
Spent sometime after work knocking out a pair of Nixon headphones. These quick exercises are doctor recommended in keeping your skills fresh and relevant. I know most of us designers spend all damn day in front of our computers whipping up awesome designs. The last thing we want to do is come home and sit back in front of another monitor and re-up. I've had this idea for a pair of headphones with all its connecting mechanics removed between the cans and the band. Only connected through a magnetic plate and a simple customizable metal band, allowing the user to adjust through friction and band tension. The concept is to consider the manufacturing process, by deleting the connecting mechanics and replacing it with a magnetic bridge we're saving $$$ and engineering cost.
Here is a quick rendering I did- Stay tuned for full TUTORIAL on how I rendered this in Keyshot then post editing in Photoshop.
